- Introduction to Profit Centers (09101E) Click here to register/purchase
- This course introduces students to a series of entertainment venues and programs being utilized in bowling centers throughout the world, and shows how they can be integrated into their centers to generate revenue.
- Course Lessons and Objectives:
- Lesson 1
- Understand the differences between various entertainment profit centers.
- Recognize potential opportunities to add entertainment offerings at your center.
- Develop checklists and pinpoint items to include in an entertainment feasibility research.
- Lesson 2
- Identify factors to consider when implementing an entertainment attraction.
- Understand the market within a driving distance from your center.
- Develop a list of Internet resources to research demographics and regulations.
- Implementing Profit Centers (10201E) Click here to register/purchase
- In this course, participants learn implementation strategies for ancilary revenue sources:
- Course Lessons and Objectives:
- Lesson 1: Measuring Profitability of Revenue Centers
- Assess the profitability of current revenue centers, using square foot analysis.
- Understand factors to consider before implementing attractions.
- Research basic requirements needed to implement popular entertainment attractions.
- Incorporate tips from FEC experts regarding entertainment operations.
- Lesson 2: Attractions Implementation & Operations
- Calculate Cost of Goods Sold in relation to sales revenue, square footage and profitability.
- Identify factors to consider when implementing an entertainment attraction.
- Understand the importance of “playability” for the attractions you wish to implement.
- Narrow your selection down to what will work best for your center.
- Appreciate the importance of having a well-trained staff to ensure the maximum level of success with implementing a new attraction.
In this course, centers with non-bowling entertainment are referred to as FECs (Family Entertainment Centers). This includes traditional bowling centers that opt to expand services (to become Hybrid Centers) as well as large-scale FECs.